Eternal Bridal Sydney is excited to be the official premier partner of renowned New York designer Vera Wang's newest bridal label Vera Wang Bride. This collection is a nod to three decades of Vera Wang creations, with the bridal dresses taking inspiration from the most iconic pieces of Vera Wang archives. Vera Wang has long been hailed as the doyenne of the bridal industry. She describes her bridal design and style approach as "a fashion designer who happens to create bridal, not a bridal designer per se". Wang's designs have been the dress for a vast clientele of A-list celebrities, like Arianna Grande, Hailey Bieber and many more, on the red carpet and down the wedding aisle. 

The average Vera Wang couture wedding can cost upwards $10000. This new Vera Wang Bride collection is now available at under $5000, making them more accessible to a larger number of brides who want to say "I do" in a Vera Wang across Australia. Eternal Bridal Sydney brides will now have permanent access to 25 wedding gowns from the Vera Wang Bride debut collection with the luxury of purchasing any wedding dress from the entire debut collection outside of the 25 styles in the boutique. Here is a close first look at our favourites from Vera Wang Bride debut collection! 

The Ballgowns

These gowns will give you the ultimate princess look and add a regal touch to your wedding look. They typically have a fuller and voluminous skirt with a fitted bodice to give drama. Think fairytale weddings in grand venues and traditional weddings in cathedrals. The debut collection has an array of fabric and textures used in Vera Wang's signature design style. It ranges from smooth, soft tulle skirts to the signature Vera Wang multi-tiered organza ruffles to modern horsehair trims. It even pays homage to the classic lace and modern pearl satin mikado look. Some of our favourite looks include Estee, Margot, Elise, Loana and Claudine. 

ESTEE

MARGOT

ELISE

LOANA

CLAUDINE

The Aline Bridal Dress

A-lines are perfect for any type of wedding and ceremony. The style is a softened version of the ballgown in most cases and gradually flares out from the natural waistline of the bodice, with the skirt forming the outer shape of the capital letter A. There are three distinct vibes to the A-lines of this collection. The structured, ornament-free mikado dresses create a modern, sleek look. There's also the boho look with off-shoulder band sleeves and a gathered soft tulle skirt. Then there is the ethereal look with simmering tulles and soft tulle bodices. Our favourite pieces from the A-line dresses are Raphaelle, Clarice and Odette.  

RAPHAELLE

CLARICE

ODETTE

The Fit and Flares 

This is one of the best ways to show off your figure. The fit and flare dresses hug the body and give a beautiful hourglass figure. We are particularly in love with Lucille, Gizele, Mishell and Eliette from the collection. Lucille is one for brides who love a more sleek yet architectural element on their dresses. The wide pleats and folds are super flattering and sculpting to give the best hourglass figure you can achieve. If you are after something softer than Gizele but still want the sculpted architectural look, try Gizel with her multi-layer cascade skirt. If clean and statement is your cup of tea, Mishell will give you the classic clean Vera Wang look. Now, did someone say drama? Eliette is the child of one of Vera Wang's more dramatic floral tulle looks if grand whimsical is your thing, then this gown could be your it dress.

LUICILLE

GIZELE

MISHELL

ELIETTE

The Mermaids Wedding gowns

Mermaid dresses are part of the fit and flare dress family, but these styles tend to hug the body and flare out below the knee. It is the style to show off your figure while upping the wow factor. Vera Wang has deviated from the traditional bulky flares for this collection and created drama by playing around with fabrics themselves and draping.

Ladies who want to channel a Arianna-Grande-wedding-dress vibe have to give Amandine a try with the sleekness and draping, taking heavy inspiration from the dress Vera Wang created for the pop star. If you love a bit of that bold Vera Wang corsetry look and a dramatic back, Liliane with her cascading train may be for you. We have always been fans of a transformation dress. With her pretty chantilly lace detachable overskirt, Lise will give you two looks in one dress. Fans of bejewelled sparkles and Vera Wang drama sleeves will have to try Lys with her Juliette sleeves. The overall style of the dress takes us back to when Zendya wowed in that red Vera Wang creation at CFDA fashion awards last year. For the bride who loves Vera Wang but wants something less dramatic a slightly more traditional, Hortense with her all-over textural floral lace and statement sheer bodice is an enticing look.  

AMANDINE

LILANE

LISE

LYS

HORTENSE

The Sheath Dresses 

Sheath dresses will give a slimming shape without the fit and flare's tight discomfort. Crepe fabric in its sleek yet soft texture plays a big part in this Vera Wang Bride collection when it comes to sheath dresses. One of our favourites Babette, with her cascade layer train and classic sweetheart neckline, is a must-try for brides who love drama on the train. For a more organic draped look, Rachel, with her relaxed V-neckline, will make a feminine choice for a garden wedding. If you want to add a touch more sleekness and a touch of sexy, try Alice with her partially visible tulle corset and cheeky front split. The gown that stands out in the array of crepe sheath dresses is the vintage-inspired Carole gown with her all over beading, dramatically low V front and back, with a soft floating floor-length trail. Its dramatic elegance is sure to make the wedding guests sigh in awe.

BABETTE

RACHEL

ALICE

CAROLE

 Follow our Instagram page to see more updates or sign up to be one of the first to try on the Vera Wang Bride collection by registering your interest here.